BOLLAG-GUGGENHEIM FASHION GROUP



The brand MET was created in 1997, thanks to the meeting between Mr. Moreno Giuriato, owner of Italservices, a company specialized in producing and promoting of international brands and Mr. Gegè Schiena, a leading exponent of the “Denim Community” in Europe, that contributed to write the
history of the denim wear.

This meeting gives life to the brand “Metropolitan”, subsequently shortened in “Met”, the company’s flagship brand today. In years of dedication, Research and continual growth MET offers a total look for young and grown women with a 20-45 years old target. Over the years experience in production and distribution, owning a flexible and reliable structure, Italservices constant mission is to give life to new product and service formulas: ”The customers at the center of the system”. The real strength of this brand is represented also by the organization that supports it, a structure of resources and skills that ensure a high level of services to consumer, flexibility, following the market in its continuos changes and Italservices key word to make it possible is “Promote the young talents”.

Met is a total look that offers everyday solutions, but also detailed product in manufacturing and fabrics; the collection is designed and produced in Italy. A fashion denim that dresses the elegance of an important occasion. Met collection can mix a fresh selection of more basic, affordable jeans with high quality denim items decorated and enriched with handmade, Swarovski, gems, studs applications.
 

Brandmanager

Tatjana Schüpbach



For further information:
www.metonweb.com